happydolphin said:
Anytime! Here, have a hoegaarden :) Now that's we're all chilled, have a take at my question :P |
I love hoegaarden, they have them at a specialty store near my house.
Anyhoo, I just saw your question, (editted in?)
movgin upstream means that you start witha shitty product and refine it to be better.
Moving downstream means you take your brand name associated with high quality, and make a product that's shitty with your brand name.
An example of the first is the scrap steel industry of Japan. Japanese steel was buying American scraps. They developed these ovens that could refine the scrap really quickly, but it was scrap and shitty, but very very cheap and useful for small insignificant parts. American steel didn't have these furnaces and so let them take the market. However, the japanese furnaces were getting better and better and producing mroe and more and the quality getting better and better. And so every few years they were like, here's this new product that can replace american steel F, then, a new one to replace American steel E, and so on and so on until Japanese steel had cornered american steel.
In that case, both were moving upstream.
Moving downstream would be a company who makes high margins making a shittier product with their own brand, but at a competitive price, resulting in lower margins. It would be like an aircraft carrier maker using it's secrets to make commercial kayaks.
