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BasilZero said:
I disagree, taking away the Playstation brand would probably do more damage to them.

The "Vita" is confusing a few people, they should of called it "Playstation Portable 2" imo lol.

Their more than likely going to start charging for PSN next gen at a low amount compared to +.

Something tells me their other divisions will get erased before the Gaming division (even though the gaming division is probably what is costing them so many losses more than the other aspects).

But re-branding is a no, why would they re-brand now when they got to "3".

The VITA's name isn't hurting it, or at least it shouldn't. The PSP was always called PSP I barely ever heard someone call it it's full name. The VITA's problems don't lay with it's name.