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Sony's corporate culture was seen as one of their biggest reasons for profit loss.

So they brought in Stringer to try and break up their negative culture.... where every division head treated their own part of their company as their own fiefdom.

he failed, so they bring in... one of the people directly from that culture?

I know that they've been grooming him for this position for about  a year i beleive, but I still don't understand why.