Adinnieken on 10 January 2012
I don't think Sony cares about its customer base anymore or less than Microsoft or Nintendo. The fact that Sony loses money on systems isn't because it cares, it's because Sony has made business decisions (good or bad) that have resulted in the product being more expensive than the market can bear. Thus in order to align the product pricing with what consumers will accept or reasonably consider, they have to drop the price.
@basilzero I'm pretty sure that high school/college students were not the target market for either the Xbox 360 or the PS3. Even then gamers were aging, and I think (espeically Sony) targetted an older demographic. One with more disposable income.
