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fauzman said:
Troll_Whisperer said:
Sony'll be careful not to lose so much money on PS4. Anyway, I think PS3 is making them money at the moment, it's just that other areas dragged them donw. Also, the PS brand is a way to sell other products like TVs, BD players, etc., that are not directly reflected in PS profits.

Dunno, I think PS is too big a brand (still) to let it go, but I don't know what Sony'd do if they lost loads of money on PS4.

BTW, your nick reminds me of a football player who's nickname was Tiko.

This. PS3 is way to important for sony to ever sell them - if sony were to stop the ps brand, the effect on sony in terms of stock market and brand appeal/marketing would be huge. PS is more than just a game related brand to sony. Besides, I think they may make a profit in this, the holiday quarter - with a new handheld coming, ps3 sales doing well on the back of a price cut (albeit one that seems to have contributed to the loss) and with UC3 doing pretty well, hopefully their books will be in the green for this quarter to help them. Interestingly, sony themselves dont seem to be too worried about the loss with them buying companies left and right this year. I think they are positioned reasonably well for the future imo.

yea i agree with this. Sony has money coming from somewhere. theres still there music and movie divisions unless you all know something i don't?

i see there software division up with Vita releasing and the loss on Vita won't be that big so software will cover it, and liklely in in the 3Q 2012 vita will have made a profit pending lower production cost. then again that may take a yr. or the 4Q 2012.

hell what can i say? i think positive about every situation.