Reasonable on 07 October 2011
They're right. But... in this case they need to change because the customer isn't going to. Console gamers simply don't expect what DICE offered for a Beta, and they either need to adjust to their audience or change their approach.
Gamers aren't going to adjust to DICE - they'll simply form a bad impression - so DICE have to make the effort to adjust instead.
Try to be reasonable... its easier than you think...
