I think both Nintendo and Sony has much to fear in handheld from Apple and numerous smartphones in the market. It was smart for Nintendo, to drop the price of the 3DS prior to iPhone 5's imminent release; in order to establish a decent user base. It is going to be a difficult market for any dedicated handheld videogame system just coming into the market as it will have to compete with the smartphones which offer competent mobile gaming along with multiple features for almost the same price. I hope PSV follows the 3DS and cuts the price to sub $200; because when the new iteration of the iPhone and iPad comes out it will make life miserable for the Vita!!! (my opinion)







