August NPD: X360 #1 308k, 3DS 235k+, Wii 190k+, DS 165k+ Deus Ex #1

[Shinobi-san]

thismeintiel said:

Shinobi-san said:

BHR-3 said:
whoa ps3 down form 230ish from last aug.

sony better get out the pen and pad and head back to the lab

console preference among the current HDs for this gen are likely to carry over to next gen, the MS dominance we see in US and UK could start spreading to more regions next gen and even get more MS dominated in US and UK

if i were sony i would start rolling out with some bundles for US i dont really recall sony doing many in that region something like two or one older good exclusive games for $249, similar to what MS has done in the past years during this time cause unless we see something different for sep. (there have been some excuses thrown out like supply, only half month of price drop ect.) a $249 160gb aint going to cut it

as for MS its a rap they will most certainly out sell the other two by quite some margin now that wii sales are lower than last year, the majority of consumers that bought a wii years past during the holidays will most likely move to MS, on top of that NPD hasnt even started recording walmart and such something that they said will come soon. you thought youd see high MS you aint seen nothing yet

I dont think bundles will really affect things much. Games really do sell consoles, and this gen, MS nailed the software offerings in US.

Not only that, but its just the 'it' console in the region i assume, people are buying 360's no matter what at this point (friends, software, price,image etc.).

I agree with you though on the shift in console preferences in the region, and how that will carry over into next gen. Dangerous times for Sony. The US is the last market you want to be irrelevant in since its by far the biggest and most important.

Unless Sony do something amazing next gen compared to MS, Ninty, which they probably wont..these trends will probably continue. Sony REALLY needs to think about how it approaches the next gen. And unlike MS Sony doesnt have unlimited resources.

Well, I wouldn't call doom and gloom for Sony quite yet.  They are far from irrelevant in the US.  I mean its nowhere near as bad as the 360's performance in Japan.  You just have to remember that at launch the price gap between the 360 and PS3 was $200.  That is a HUGE difference.  It wasn't until late '09 that Sony was able to become truly competitive with pricing.  So even with the price difference and the 360's headstart, the PS3 has been able to not only stay afloat (when many believed it would spell the end of the Playstation brand) but also rise to where it is truly challenging the 360 for 2nd place.  It really just shows the strength in the Playstation brand.  I think next gen all Sony really has to do is keep their console at an affordable entry price (probably ~$399) and make sure they have plenty of quality titles in their first few years. 

I wasnt being serious when i said Sony is doomed :/ come on look at worldwide sales!

Anyways, u dont need to remind me about the launch price of the ps3...i mean i bought one round about that time like a true fanboy :D But really this isnt the point i was making. Whether it was because of launch price, the wii, the 360 launching 1 year early etc. it doesnt really matter. Sony is considerably behind its competitors this gen in the US. Not just by a few million but over 12 million!

And im not so sure on the power of the playstation brand in the US, looking at this NPD results its clear that that power is dwindling. And if the current trends continue and stays the same into next gen, then i dont think Sony would be happy about that at all. So i dont think they can just make a console affordable and have quality titles...they need to do more than that, because its likely that MS will have also done that.

You must also remember where Sony has came from, they were the outright market leader in all regions for two generations. They have taken a big hit this gen. Sony isnt looking to settle for third or second place, they are gonna want to become market leader again, especially in US.