maverick40 said:
how does building hype for a game make it world class? I would have thought having outstanding quality, being the best game in it's genre and one of the greatest franchises of all time would be world class no? |
quality-wise it doesn't but only the core gamers know that who continuosly follow it
for us it might be world class but it surely doesn't get the attention which is where marketing and hype is required
do you see SONY marketing UC as HALO,GEARS,MGS,COD,FF,GT,GOW,etc.
it is nowhere near that
for example AVATAR was a mediocre movie atleast in story part but great in effects.they spend close to $200m in advertising it.
its grosses didn't just come from its quality but also the way it was put on people's mind and so the hype and word of mounth began.