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What many in this have failed to realize is milking is quite simply releasing tons of games in a frequent manner for the same franchise with virtually no creativity generated with each passing game. Just iterative and repetitious in nature.

It has almost nothing to do with demand (As a byproduct of milking a game for too long is that this well will eventually dry up). Games generally have to sell well in the first place in order to become 'milked'. The game doesn't have to be epic and great to be milked, just generally marginally successful.

Quality plays its role because eventually it becomes nearly impossible to maintain the proper quality with this insistence on releasing games without the creativity.

Sometimes certain genres lead to milking just as a natural byproduct of the type of game it is. (Sports, Music games come to mind).


Games that fall into the milking category? (Ratchet and Clank, Street Fighter, Madden series, Halo, Guitar Hero, Call of Duty, For awhile GTA was getting dangerously close but they seemed to have calmed down quite a bit, Sonic was milked, Mario (As a character) has been milked but Nintendo has been smart to incorporate him into just about every genre so no Mario game technically plays or feels the same, Final Fantasy hovers around being milked however with story driven games as long as there is a new story given to it it's hard to milk it dry, Sing Star, etc, Capcom is one of the largest violating milking companies. They will run good franchises into the ground on behalf of milking it to death.

For all intents and purposes, I would say anything beyond (3) releases in one generation is milking a franchising for all it's worth and over extending it's value to the consumer base.