kowenicki said:
You said it was its weakest market... the stance seems to have now shifted to they need to do better in the UK... I could not disagree with that - its obvious. But it is also obvious that The UK is not its weakest market. To summarise in a way that you simply must agree with.... the UK is actually by market penetration (and any other business and accounting measure) the PS3's strongest market, but in comparative terms by market share it isnt, they need to do better. |
I rarely comment on threads but this one had me pretty exasperated.
Ethomaz hasn't really changed what he was trying to say - he has only changed how he has gone about saying it. I find it hard to believe that those commenters who took him to task didn't really have a grasp of the message he was trying to convey.
Kowenicki - earlier in this thread you acknowledged the imperfect medium that text-only communication presents, yet up until the above post you seemed unwilling to take this into account in your assessment of what Ethomaz had to say.
On the other hand I completely agree with your assessment of our 'business analyst' - a market is not defined by the population of a country but by the consumers that are interested in the the products that you (and your competitors) have to offer. This generation is pretty mature now so it's unrealistic to expect major changes in those markets - thus the UK can be expected to remain by far the biggest market in Europe even though it has a smaller population than France. Therefore the biggest opportunity for Sony is the UK's existing Xbox and Wii customers - Sony has itself identified Wii & Xbox owners as the target for this price cut.
I wonder if it's really asking too much of us all to try to understand what others are trying to say rather than trying to score points over one another. As has already been said depending on how you interpret strongest/weakest/most important can make either side of this argument seem like the 'right' one.
On the other hand perhaps winding each other up is all that's left in a market with few surprises left up its sleeve!







