| MonstaMack said: I'm just wondering how long MS is going to hold back on a price cut in the US? They also already ate some costs with those free xbox systems with laptop purchase. I mean, even if they are barely beating Sony but still hold second place they will probably be comfortable with it. The next XBox is out in two years or less, so I'm not sure how much they care at this point? |
While I could see the scenario where MS does not cut the price and in some senses it would make sense, I also see where it would make sense to cut the price. I think they could go either way with this depending on how sales, market share, and profits figures play out. It is my opinion though that they will cut the price soon.
To the second and third parts, which are in bold. You probably didn't mean it in a way that "MS dosn't care at all about sales of their X360", but its just the way it sounded. I think they do care if they are behind their competitors in any significance in sales. If they are tied or in 2nd in the Americas consistantly especially I think they would make a change in something, which I believe would be a price cut. From day 1 I think MS strategy with the X360 is market share, even this late in the gen, because Xbox Live is going to carry over to their next console, and they want the most amount of users as possible.
So I think they care deeply even at this point where they stand with their current console. I know this late in the game much focus is on profits, but I think for the fact of Xbox Live carrying over to their next console their goal is still largely, market share, and staying ahead.
