Goddbless said:
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I don't believe that element of the ideaology changed much at all from the article (and other information). Sure a lot of core stuff did change - Windows never became the OS for example - but the Xbox was heaviliy targeted at more of a PC type gamer than existing console gamer at that time. Halo, the growth of online with Halo 2 and of course the 360 and Live were all a hit really with gamers who would otherwise have been drawn to PC.
Essentially, for a long time (until fairly recently arguably) MS success has rested with switching a generation of potential PC gamers in the US, the UK and to a lesser extent other English centric countries like Australia, to play online FPS/TPS games and graphically intensive games on a console platform instead of PC.
The Xbox (and the 360) core USP has been cheap PC gaming without the hastle and in your living room instead of some small office room. If MS hadn't manged to draw in that demographic (and without Halo I doubt they ever would have) I doubt MS would still even be in the game. Until Kinect (again mainly in the US/UK) MS really remained locked into that demographic with Nintendo taking the more family/casual audience from Sony with the Wii.
Try to be reasonable... its easier than you think...







