Ah all those questions. How about this source ?
http://www.businessweek.com/globalbiz/content/jan2008/gb2008018_681920.htm?chan=top+news_top+news+index_global+business
Nikko Citigroup's Kota Ezawa estimates the games division will lose $1.4 billion this fiscal year, following last year's $2.1 billion loss. And while he doesn't expect the business to be prosperous until late 2009, Ezawa applauds Sony's efforts to shrink the PS3's chips and tweak its design. Already such changes have cut the cost per machine to around $400 now, from above $800 just before it went on sale in November, 2006, he says. (The PS3 with an 80-gigabyte hard-disk drive retails in the U.S.
And people calling me crazy for my 450-480$ estimations.
Nikko Citigroup's isn't a nobody. If they stating such a thing, it will be close to reality.
Join up to the VGC Mario Kart Wii GP European League!
Or the VGC Mario Kart Wii GP Australian League!
Or the VGC Mario Kart Wii GP American League!
Or the VGC Halo 3 American League!
Or the VGC Call Of Duty PS3 League!