What i found so intresting is not how bad this PR is. Thats just a waist of time arguing. What is worth mentioning
His words Really Show why Sony are not market leaders. This statement clearly shows how Sony feels about the market, and its also a really good indication of what it needs to change to be successfull again.
Break down what hes saying. Annaliize it and you have the purest truth why they have failed and will continue to do so, under this direction.
You can really see that they have lost touch with the Real Core targuet audience. I mean compleatly lost touch.
I think that it even gives hint's on why the US Economy is failing as a hole. So many CEO's that absolutly are not, Having any success at all. cause they have no idea what there doing, especialy in a market that Orriginally and always will remain at its Core A Kids toy "game"Industry first, and older people 2nd. In my opinion younger Leadership would be way more in touch with the times then this old Cluless Cave men that din't even grow up with a consule in the first place.
No CEO bonus in the past 4 years, has this guy really Butt hurt
he no longer even wants to be the CEO of NA Sony. Thats what he really is saying, if you take time to think about it.
If you really sit and think about everything he said and read between the lines. Annalize his interview. You can really understand alot more then what is words alone are saying..
Thats what I liked about this Interview. Its a window into the Industry and why it is what it is right now. The PR crap is piety compared to that in value to me.
I am happy he said what he did cause I now understand alot better what has a good chance of happening next.








