"Google set up a sting operation. For the first time in its history, Google crafted one-time code that would allow it to manually rank a page for a certain term
It then created about 100 of what it calls “synthetic” searches, queries that few people, if anyone, would ever enter into Google.
These searches returned no matches on Google or Bing — or a tiny number of poor quality matches, in a few cases — before the experiment went live.
The only reason these pages appeared on Google was because Google forced them to be there. There was nothing that made them naturally relevant for these searches.
When the experiment was ready, about 20 Google engineers were told to run the test queries from laptops at home, using Internet Explorer, with Suggested Sites and the Bing Toolbar both enabled. They were also told to click on the top results. They started on December 17. By December 31, some of the results started appearing on Bing."
Thoughts anyone?
Edit: original source = http://searchengineland.com/google-bing-is-cheating-copying-our-search-results-62914
