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Degausser said:

 This interview has been horribly misquoted and is just another example of what I assume is just another N4G controversial title hit grabbing no-name site. What he actually said was that if new consoles were introduced this year, or even next year, then he can't see the financials 'adding up' at a price below $100. No 'on average' figure OR that it doesn't matter when the next gen starts, reading the full interview there is much less of a story here.

 It is interesting to figure out where the consoles are going price-wise next gen, but in truth I think we'll see a sort of 'tier' system of games. Sure enough your Call of Duty's, Assassins Creed, Mass Effect's - the really huge budget titles might go as high as $100 but I think it own't be rare to see what may be perceived as lower budget titles instead only charing $70 or $80, or less. Before the next gen on consoles hit I think we're going to see alot of price / revenue experimentation with regards to the best way of pricing a game and getting that money digitally via DLC, or subscription or something.

 Doubt we'll see a new Xbox or PS3 until 2014 earliest imo, and I reckon personally it'll be as late as 2015. The numbers don't add up and neither Sony or Microsoft have any real reason to throw a new console into the fray yet - they're still waiting to see their money back from this generation. Nintendo are a hard one to call but I can't exactly see them pushing the graphics and hardware up beyond the PS3/360.

Finally someone gets it.  I was about to post the same thing.

Everyone is overreacting here.  He's talking about how much their budgets would go up (and with it the price they would need to sell the games at to recoup) if they had to step up to yet another level of production quality on new and more powerful consoles RIGHT NOW.