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makingmusic476 on 06 January 2008
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madskillz said:
Do any of the single format supporters know anything about business?

Let me give you a scenario: Mom and Pop store sells said item for $15. Wal-Mart comes into town and sells the same item for $7.50. Mom and Pop store can't take that much of a loss, so they lower said item to $10. Wal-Mart lowers item to $6 and guess who wins? Wal-Mart. Why? The mom and pop store can't compete with a giant. Eventually, Wal-Mart offers sooooo many items at lower prices that local businesses fold. Guess what happens then? Without a direct competitor, Wal-Mart sets prices even higher because they can - and no one has a real choice.

The only reason the BR camp lowered prices was to counter HD DVD's charge to the $100 HD player. Had they kept player prices higher, the HD DVD would have expanded the margin of dominance even further. And in the standalone market, HD DVD is absolutely KILLING the BR camp. However, since the PS3 is a BR player, it is added in the sales figures, boosting BR's number.

Had Sony went with a DVD system and not BR, HD DVD would be killing BR, but the PS3 would be knockin' hard on the 360's door.

I'm sorry madskillz, but everytime the format war is brought up, you start spreading anti-Blu-Ray FUD and lies, and I am tired of you BULLSHIT! In the standalone market, HD DVD is NOT "killing" the Blu-Ray camp. In fact, Blu-Ray standalones were outselling HD DVD standalones throughout December despite a $100 price premium! The ONLY time HD DVD standalones were outselling Blu-Ray standalones over the past six months were when they dropped to $1-200 back in November, while Blu-Ray players were still $4-500. Even then, they could only outsell BR 1.6:1 despite being less than half the price.

Just look at this slide from Toshiba's CES press conference:

Blu-Ray had 48% marketshare, HD DVD 49%, and dual format p;ayers 3%. After the $99 Wal-mart sale, Toshiba had over 60% marketshare. After Blu-Ray standalones dropped to $299, the BDA managed to gain back almost 10% marketshare. In only a month! As it is, 49% vs 48% marketshare isn't "killing" by any means.

Look at what Bill Hunt at the Digital Bits said:

One of the things you see in the NPD data for this fourth quarter was that even with a $100 [price] premium, Blu-ray set tops outsold HD set tops in December. Even with Toshiba having the lowest-cost player in the market, software sales remained 2 to 1 in favor of Blu-ray.

The consumers have chosen Blu-Ray, despite it's higher price. Deal with it.