If you ran Sony, What would be the first thing you'd do?

[damndl0ser]

The first 3 things I would do are pretty easy and strait to the point.

1) Kill the Sony Ericson cell phone division.

2) Since Sony's products are generally more expensive than its competitors, I would make sure that the products they produce are of higher quality.  (You know like they used to be when things were made in Japan and not China).  If the products aren't up to snuff drop the pricepoint so the company would be on the same level as the cheaper ones.

3) Make sure that when  designing the PS4 that it will be the easiest platform to program for.

Other things of note.

I am not very convinced that the 3d TV market will take off.  I would scale the 3D TV's back and move development dollars over to something else.  Possibly put those extra dollars into PSN.

Go over the ledger, find out what has been losing money the longest and fire everyone in charge.  Bring in some new blood and make sure they understand that if they don't start turning profit their division may not exist in 18 months along with their jobs.

Since the PSP2 is so far along in development, I wouldn't axe that division.  But I would try and integrate the PSP 2 into PSN.  Make sure that nearly every game that comes out for it has some sort of online play, as well as Trophies.

 

Whoever said that they would kill the PSP 2 so that developers would move over to the PS4 has it all wrong.  Most of these companies are developing games on the PSP, PSP2 for a big reason.  And that is because it costs so much money and takes so long to develop for an HD system.  This means they need a lot of manpower and most of these companies don't have it.  So instead of moving over to the PS4 they would probably just move over to the Nintendo Hand Held market.  This would mean that Nintendo would make even more money.  Also having a PSP2 will cause a lot of people to want a PS4 in the future.  Younger kids who grow up with the PSP2 would probably go to the PS4.  But if they grow up with only having a Nintendo hand held then they may goto Nintendo cause thats what they know.