Zucas on 06 January 2011
Trust me, if MS could have replicated this success without spending $500 million in marketing... they would have. So don't second guess yourself in thinking that marketing is not a pivotal pillar in sales success. If all distributors had to do was count on word of mouth, then they would.
Now obviously a lot of success is due to its popularity and word of mouth as well. We'll see how this carries into 2011 and see where it can go. If it can trend similarly to how Wii Fit/Wii Fit Plus did then we have a mega hit. But obviously we are talking about the cream of the crop there. Going to be about software, continued strong marketing, and of course continued strong word of mouth.
