I bought it mostly for the games, but I'd be lying if I said Linux wasn't an important factor.
When I had Ubuntu on my PS3, it was a more complete multimedia solution. Gaming, DVDs, Netflix, and Blu Ray plus Linux is a complete solution. I was going to have the PS3 hooked up either way, and Linux has far greater networking and media playback capabilities. Further, I had much better browser than what comes with the system, an office suite, basic photo and video editing programs, wireless printing, etc, etc, etc.
Sure, I already have Linux running on a few computers around the house. But PS3 is already an essential part of my home theater system, and not having to have an extra device in an already crowded space was a huge plus for me.
I already had a PS3, Wii, 360 HD-DVD Drive, receiver, and cable box hooked up to my TV and now I have damned extra media PC hooked up alongside them.
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