If you have ever bought a game console, becuase it said "Playstation", "Sega", "Nintendo" or "Xbox" on it, then you've been influenced by marketing.
If you say you didn't buy it because of the maker, you bought it because of a game, your expectation for that game was either influenced by marketing for that game, or your percieved quality of the studio (Brand name marketing).
It really is omnipresent.








