Jandre02 on 04 January 2008
People are aware enough about High-Def formats, its word of mouth and advertisements that change things.
At the end of this year when lots of people will be upgrading there TV's they will be getting HDTV's. Retailers will let them know that Blu-Ray is the ONLY high def format disc, and will bring out the power in their HDTV's.
With one single format, HD discs can now finally come down in pricing, and take off in sales.
(The PS3 will drop in production costs as well 
)
