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TRios_Zen on 01 December 2010
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Tigerlure said:
TRios_Zen said:
Tigerlure said:
rocketpig said:

 

Two things Kinect has going for it

1. Oprah

2. $500 million Advertising

This is a little off-topic, but what exactly was the advertising budget for Move?

On topic, isn't it a little naive to suggest that Oprah and Advertising is all it takes?  I mean honestly, wouldn't many more companies do this then?

Well I wasn't suggesting that's all it has going for it. Kinect obviously has that new "smell" to it, and it appeals almost directly to casuals. They are eating it up right now. I don't know the budget, but I do know that Move has very little advertising prior to release.

I'm just busting your chops a little, please don't take offense.

I think that people often use the argument that $500 million is magnitudes more than Sony spent and yet Sony has never said how much they have/will spend.  All they have said (to my knowledge) is that they wouldn't outspend Microsoft.  Well, that could be $475 million...

For anecdotal evidence, I'll be perfectly honest, all I reallly watch on TV is sports (football and basketball right now) and I've maybe seen 1.5 kinect commercials to move commercials.  More than Move?  Sure.  SIGNIFICANTLY more?  No.

But I don't want to de-rail the thread anymore, and I'm really not trying to insult you, just giving a little food for thought.