My Theory on why COD may always be popular

[Mr Khan]

theprof00 said:

These are the reasons:
Heavily reward based. Gamers are like pigeons. Give them a reward for hitting a button and they'll do it over and over and over.

Massive multiplayer foundation plus very good matchmaking. It's rarre that you have to wait in a lobby. About 90-95% of being in the game is actually playing.

Everyone and their mom owns it. Play with your friends. Simple enough.

You basically have it. Modern Warfare 2 conquers over supposedly "better" games just like how Mario Kart conquers "superior" racing titles. They've got it down to the brass tacks of what is most appealing about gaming.