Kinect : $500 million in marketing, Will be bigger than Jesus!

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daroamer said:

nostromos said:

That's really sad, this amount on advertisement is ridiculous. They could spend this amount of money on develloping better games

Thats not how business works.  It's not like if they didn't spend this marketing money on Kinect that it would get funneled into the game budgets, it would get moved to marketing a different product. 

Sony and Nintendo should actually be thanking Microsoft, the entire industry is down right now.  All this money is bringing focus to the entire video game industry in the grand scheme.  By targetting non-traditional gamers they are exposing a lot more people to the genre, even more than were already enticed by the Wii.  Some of those people will spill over into looking at the competing products.

I find that funny.