fighter on 12 October 2010
| mchaza said: because i believe they have a budget and they have 2 months of heavy advertising , they need to savour that money and spend it wise not blow it all before launch, SONY does have a few billion to advertise everywhere. |
You're kidding right ? That would be the stupidest thing to do...
Saleswise, the impact of advertising is higher ahead releasing the game ! Afterwards it's reviews word of mouth and a few spots on specific weeks (black friday - Xmas - etc.)
