| Year Ended June 30 | 2010 | 2009 | 2008 | |||||
|
Operations |
||||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | ||||||||
| Windows & Windows Live Division | $ | 18,491 | $ | 14,974 | $ | 17,211 | |
| Server and Tools | 14,866 | 14,191 | 13,195 | ||||
| Online Services Division | 2,199 | 2,121 | 2,198 | ||||
| Microsoft Business Division | 18,642 | 18,910 | 18,899 | ||||
| Entertainment and Devices Division | 8,058 | 8,035 | 8,495 | ||||
| Unallocated and other | 228 | 206 | 422 | |||||
| Consolidated | $ | 62,484 | $ | 58,437 | $ | 60,420 |
|
|
Operating Income / (Loss) |
||||||||
| Windows & Windows Live Division | $ | 12,977 | $ | 9,982 | $ | 12,422 | |
| Server and Tools | 5,491 | 4,803 | 4,149 | ||||
| Online Services Division | (2,355) | (1,652) | (578) | ||||
| Microsoft Business Division | 11,776 | 11,664 | 11,859 | ||||
| Entertainment and Devices Division | 679 | 108 | 445 | ||||
| Corporate-Level Activity | (4,470) | (4,542) | (6,026) | ||||
| Consolidated | $ | 24,098 | $ | 20,363 | $ | 22,271 |
This is how to read the chart: The Revenue (the top figures) are before expenses, and the Operating Income (the bottom figures) are profits after expenses. The "Entertainment and Devices Division" is the Xbox division but also includes Zune and Windows Phone along with some others.
In 2008 MS spent $8,495 million on it's Entertainment division and made $445 million from it.
In 2009 MS spent $8,035 million on it's Entertainment division and made only $108 million from it.
In 2010 MS spent $8,058 million on it's Entertainment division and made $679 million from it.
The bang for your buck with the entertainment division is one of the reasons Goldman Sachs said what they did. They just seem to be allocating to much money to the division for a fraction in return.







