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Mr Puggsly said:
Solid_Snake4RD said:

no it will be profitable at $199 as its already profitable now and further CELL and RSX reduction are incoming along with the other HW price reductions that follow along with time

and the fact that PS3 SW will be far bigger so SONY will be able to profit

 

and if you think they are going to sit back for profit and then let the other brand ahead then you are wrong,their main aim was blu-ray winning the war,noe they will concentrate on rebuilding thir brand before the next console cycle


I agree it'll be profitable at $199... one day. The next price drop will bring it down to $249.

Sony is one of many major companies with their hand in Bluray profits. I'm sure the growth of digital downloads/piracy, rentals, and streaming is really eating into potential Bluray profits as well. Hurting the Playstation brand was not worth it.

To add to think that Sony would rop to $200 and lose money for the sake of selling an extra say 5 million consoles in a year when the next generation is about to start is foolish.



Its libraries that sell systems not a single game.