The first ad i know soon as my 4 year old nephew see's that he will want it.
The 2nd ad looked like some trippy Japanese cartoon or something and the 3rd looked like a rip off of the Wii Sports ad.
But that is what MS are doing. They are going after the group who don't have a 360 and that is the casual group. The people who have no clue what metacritic is, no clue what sells what. Only caring about having fun with their kids/friends.
The problem with hardcore gamers is that they have become kinda selfish. They want every game to be for them and if it isn't then it is instantly crap. You get your mates round, have some drinks and play something like Rock Band and you laugh your ass off. It is the interactive side of it that makes it appealing, not so much what your seeing on the screen.
I will get it just for the voice stuff, but i know that playing it with friends will be fun, such as it was designed for.
