Just bought a 27" iMac i7 :)

[TheRealMafoo]

TheRealMafoo said:

If you want to watch the BD at the best possible quality, your eyes will need to be looking at an Apple display. It seems like a waste to spend $1000 on a screen alone, when for $699 more, you get an i7 Computer connected to the back of it.

Just to correct myself here, Dell does make the same screen (in matte and not gloss however).

http://www.amazon.com/Dell-UltraSharp-U2711-27-inch-Widescreen/dp/B0039648BO/ref=sr_1_1?s=gateway&ie=UTF8&qid=1285514502&sr=8-1

It's still over a grand, so the argument holds true. You just don't have to be looking at an Apple display.