It's looking like Reach sold on par with Halo 3, which reinforces the notion that the core 360 gamer is well represented by those who favor the Halo franchise. Meaning, the vast majority of those who bought Reach, bought Halo 3.
It also reinforces the notion that pre-existing legacy franchises that sell consoles typically do so to early adopters and that attach rates for these pre-established franchises almost universally diminish with respect to the larger user base years after a franchise's first appearance on a console. .







