scottie on 22 September 2010
Addendum - yeah, I'm not entirely convinced by the "I'm a mac" "Im a pc"ads. They have the same problem that the ad in the OP does, in that they give the competitor as much air time as their own product. However, some of them count for what I was originally talking about
- "It either needs to present your customer with information and a reasoned argument. With this sort of ad, you are allowed to feature competitors, as long as you provide customers with a reason why your product is better - Price comparisons are a good example."
