Windows Mobile 7 - Success or Failure?

[famousringo]

serav said:

famousringo said:

Modest success. Should be able to take around 20% of the market, give or take 5%. It will take that because Microsoft spares no expense when it decides to grab a market and because the carriers want platform diversity so they can maintain control. The actual quality of the product is almost beside the point.

Whether that's enough to pay off for Microsoft is another question. Historically, Microsoft has a tough time making money when it doesn't have monopolistic marketshare.

it needs to sell 50 million smartphone in one year, thats half what nokia sell in a year, if u mean smartphone marketshare.

actually if u put the sales of android, iphone and windows mobile together u barely get to 20% worldwide.

if u mean total handset marketshare counting dumbphones, all iphones are not even 1% yearly.

Whatever numbers you're using must be pretty old. A year ago, Android iPhone WinMo was 25% of the world smartphone market. Today, the three make up 35% of the smartphone market:

http://www.bbc.co.uk/news/technology-10839034

As for the whole cell phone market including dumbphones, iPhones are closer to 3% of units:

http://www.gartner.com/it/page.jsp?id=1421013

But the real kicker is profit share. Nokia is just about the only company making money on dumbphones anymore, and they ain't making much. Smartphones are where all the money is nowadays.

For example, LG sold 30 million dumbphones last quarter (they don't have much in the way of smartphones, but you can bet they're working on 'em), earning a cell marketshare three times Apple's, and they ate a loss.

Puny Apple and RIM which only have 6% share between them devour two thirds of the profit in the handset market:

http://www.asymco.com/2010/08/17/androids-pursuit-of-the-biggest-losers/

This smartphone stuff moves fast. Zombie WinMo has kept a 5% share for MS thanks to carrier distribution and Windows brand-recognition alone. This time next year, Microsoft could easily have between 10-15% of the market.