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microsoft is dumping money into his endless hole again = japan. but i am sure they know what they are doing.
i think they already give up on winning the Japan market, they also accepted that they will continue to lose money in Japan. The reason they keep throwing money there is just all abt advertising, they wan the japanese to know xbox360 is a good console too, with lots of good games such as DMC4.
After that, hoping they can win the japanese's heart in next gen, xbox720?? ahaha