Arius Dion said:
True, but Sony seems to be at the forefront of this no? I think it will hurt them because the are pushing for this high end tech during a time of great financial strain. 3D, TV and consoles is an inevitability perhaps, but not the type that requires the glasses. They are investing heavily on already dated tech. This can fail, and what folks don't seem to understand is that mainstream consumers, not the tech heads, haven't even gotten HDTV's yet, and somehow they are going to invest thousands of dollars on a 3DTV? For a couple channels? It just really sounds like a disaster waiting to happen to me. |
Out of six manufacturers (LG, Panasonic, Samsung, Sharp, Sony, Toshiba and probably more), which already have or will have product avaliable this year, three (Samsung, Sharp and Toshiba) are investing in portable glass-less 3D screens as well.
I assume, they took into account how long it will take to monetize R&D and marketing efforts on currently available technology for 3DTVs, so they going with plan "B" before they get burned by losses. That way they could return their investments way quicker rather than just keep investing in glasses-required 3DTVs (Sharp is likely in safest position, since they got a deal with Nintendo =)). Probably, we will see more manufacturers join the party in the future, as well as some other ways to capitalize on "3D ready" home electronics besides 3DTVs. The biggest loser will be the one who will heavily and exclusively invest in 3DTVs. Market is definately rejecting them for the time being, but they will be eventually adopted in form of glass-less big screen 3DTVs. But it will take some time for manufacurers to drive costs down, as well for consumers to show strong demand for such technology (for now they're happy with their newly bought hi-res 2DTVs, I guess).
