d21lewis on 15 July 2010
It begins. Good marketing, btw. My kid and I saw Microsoft/Nintendo products in several of the last few movies we watched (Alvin and the Chimpmunks 2, Despicable Me, Marmaduke, etc.). Showing people having fun with their consoles in such an environment is a good way to sell their product to people. I even remember seeing Shia playing the 360 in Disturbia. Sony needs to follow their lead. Last time I saw someone playing a Sony product in mainstream media was when the kid from "Heroes" was playing Heavenly Sword on the PS3 before it came out--and it got me so hyped for that game!
