| kowenicki said: Can I just re-iterate what was said VERY recently by the Sony Financial officer... it really renders the whole thing mute. Its up in the air. They havent factored in the collapsing Euro so their end results will be hit if things stay as they are... as they look likely to. from a recent Reuters report (mid may 2010) "If the Greek crisis spreads and the European economy stalls, that would have a big impact," Sony Chief Financial Officer Nobuyuki Oneda told a news conference.
"If you ask me if Greece's problems are included in our operating profit forecast, the answer, regrettably, would be 'hardly'. It surfaced as a big problem just a few weeks ago." remember this is the SONY Chief Financial Officer speaking.... is he lying and a hater too? |
Not to mention, it may have been mentioned already since it was so obvious, Sony needs the PS3 to continue turning a profit in order to recoup that $4-7 billion loss they took before they lowered the price of the PS3 down to an acceptable level in order to become profitable.
Until Sony recoups that $4-7 billion loss, then it does not matter how many PS3s are sold in comparison to the 360 or Wii, it is a financial loser that will force changes such as the firing/resignation of Kaz Hirai and/or no more console gaming for Sony.
The former of Kaz Hirai leaving in shame due to his part in creating an overpriced, unprofitable cutting edge console for 3 years (2006-2009) is expected. I see the latter if both Nintendo and Microsoft release new consoles in the next 3 years and the economy stays the same with around a 10% official unemployment rate or higher in the US, Europe and Japan.
