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Reasonable said:
Squilliam said:

What is 'low' pre-orders for an accessory measured as?


Not trying to sound negative, but I suspect pretty low.  Accessory sales are normally a fraction of the install base unless they become 'must haves' - and if they're using accessories like the EyeToy or keypads, etc. as a guide then it could be pretty low.

TBH, at this point I think it's too early to judge this in Europe/UK.  Awareness is tiny next to US and Kinect (and Move, too) have had very minimal exposure.  I'm interested in each but I doubt i'll seriously decide whether to invest until much closer to their launch date or even until after launch when I can go and try them at display points and get a good look at the titles.

Only the tiny number of 'will buy any accessory for their console' folks are probably biting at this stage I'd wager.

Of course, the lower the price the more you'll get, basic price elasticity, but without a compelling awareness (which I don't think is there) and with no guide other than a fairly high price point, pre-orders are obviously going to be very low.

Well it is kind of meaningless because the core games haven't been announced yet and nor has the price. These are the two things which would be driving adoption in Europe whereas in the U.S.A. at the very least they have the media stores, Netflix, ESPN and later Hulu to drive adoption for the core even without games/prices really being finalised. Although theres also the fact that Americans seem to be less conservative which IMHO = more nuts to pre-order a product without concrete information being released.



Tease.