Some people are so short sighted.
I my self essentially have all the content on offer right now, but there are many new PS3 gamers hoping online so for them this is a god send of savings.
One should also consider that new content will be released as time goes on, so if you subscribe now the benifit of being a member of plus may not be apparent, but given time the benifits will be obvious, it's just a matter of being patient.
In any case, I'll probably end up getting it on launch, that way I get the digital version of LBP....I already have LBP on BD but I don't want to thrash my drive...plus it's fee XD







