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Kinect has attracted a lot of "casual gamers" [who would probably just buy Rock Band and Dance Central] and people who don't know a lot about tech and are overwhelmed by what Kinect can do. Since a digital camera costs about $150, and rock band 2 as well,  I don't think these people will find Kinect overly expensive at $150 and will just think about the video conferences, supposed 3D camera, voice recognition and motion sensor when buying it. $150 doesn't seem like a lot for it after seeing it in action...