Personally i don't find them funny, i showed them to my friends and they didn't get it. I still don't get them!
The whole point of adverts is to advertise something right? From what i can see these adverts are just bashing the competition.
Maybe it is because i am from UK but we don't have that here. The kind of way they are doing it would be considered desperate.
I understand they are motivational adverts, that much i do get.
Carlsberg do a similar thing, without taking a swipe at any of their competitiors. If your English you will find this the best motivational advert of all time. If your from US, i doubt your understand it to well.
http://www.youtube.com/watch?v=66OuJZGDCHE
But it shows you can do it without being an ass, and well KB is an ass based on the adverts i seen. About as funny as toilet humour, which isn't too funny.
