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.jayderyu said:

Wait? no Marketshare doesn't equate to Sales. Though they are similar. Unless i'm understanding the term marketshare wrong.

Marketshare is a fraction of the market. With Market being the number of individual customers.
Sales is just that. A single sale.

Correct me about being wrong, but it's possible that I can buy 2 Nike shoes. Does that mean Nike should count me twice as a marketshare? If I buy 5 PS2 does that increase the marketshare? Just because I bought 5 PS2, that doesn't mean I'm going to buy a game 5 times.

If this is the reason. Then There is a difference between marketshare and sales. I admit though 5 PS2 was only an extreme case of 1 of my friends. Most of my friends only owned 3.

Net Income, companies should always focus on making money. It's how big companies are born.
Marketshare, important due to the circular nature of product community.
Sales, directly related to Net Income :)

Marketshare is sales of one company divided by the total market. If I sell 2 shos, and there have been 10 shoes sold, then I have 20% market share. If you know the total and each companie's share, you can find their sales. They are dirrectly related. Because they are intertwined like this, there is no point in asking which one is better since they both show the same results.