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Games4Fun said:

I like how half the post so far are about it being misleading because  people might not have bought it, got it used, got it cheaper, etc etc. It says in the freaking article that it does not take these into account. Jesus did  you even read it?


Yes, but it's still misleading. 

CESA's figures the top 20 selling games in Japan were downloaded 23,249,418 and cost the industry 118 billion in damages.

That's pretty bold, it doesn't talk about that being the highest possible amount of damages, it flatly says it is. Even if the article earlier acknowledged that it was a 1:1 ratio of pirated copy to full priced game, it's extremely careless to neglect that at the end like this.