RUMOR: MS Preparing to Possibly Rebrand the Xbox 360 (New BOX ARTS)

[nightsurge]

BBH said:

selnor said:

BBH said:

Also if the 360 starts going ahead of the Wii, Nintendo could drop the price. Really Selnor, the only way you're ideas could come true is if Microsoft start making losses and both Sony and Nintendo stand absolutely still.

M$ hasnt dropped the price for a year. With new cheaper to make model coming M$ are in a fantastic position to drop the price without a loss.

Thing is I think Natal will captivate the casuals. Thats where I believe the sales will come from.

- Natal R&D and Production costs

- Natal will probably be sold at a loss

- Slimmer model R&D costs

- Huge marketing costs for both Natal and Slim model

- Slim won't be that much cheaper to produce, they will have to make it of higher quality that the normal 360's to fix faults such as the RROD

RROD already fixed with Jasper model, Slim would be MUCH cheaper to produce by shrinking and combining cpu/gpu to one chip, less cooling needed, less casing materials, smaller mobo, no more memory card slots, etc.

- Microsoft has already lost a lot of money this gen

...Really?

MS has been posting huge profits the last few quarters even in the EDD where Xbox 360 is and even with Natal and Slim R&D going on.