Valve simply hasn't been interested in developing for PS3. Originally their excuse was that it was too complicated, which was a load of bullshit. They simply didn't want to have to hire or train developers to program and design for a system that is outside their target PC base and their cashcow Steam. 360's fine because of it's similarity to PC archetecture. The only reason why the Orange Box was on PS3 is because Electronic Arts strong armed Valve telling them that if they wouldn't port it to PS3, they they'd find someone who would. After that though, they're excuse use to be that the install base for PS3 in the West is too low to warrant it, but with the PS3 install base explosion since the release of the slim, Valve will have to either suck it up or come up with a new excuse.
It's not that Valve is lazy. It's just that they don't have incentive to put forward the resources needed to develop for PS3.
As far as Sony is concerned, they don't have the cash to waste on buying exclusivity, much less buying multiplatformity. Sony sees better use from their money in buying studios such as Media Molecule who they can then go and have them make exclusives. It's more expensive, but Sony gets more bang for their buck and get the bonus of increasing their assets at the same time.
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