If they started profiting in March, they most probably could afford a $50 cut next Autumn, at worst breaking even on HW, but not losing again, and an entry level price of $249 would mean that the entry level Move bundle wouldn't be too expensive, either.
Breaking even on entry level standalone PS3 and bundle with Move, while profiting a little on premium models and bundles and full priced not bundled Move and profiting as usual on games and royalties would be a very good situation for Sony, better than last Xmas. IIRC it took Sony two years to start profiting on PS2, on PS3 almost 1 year and a half more was necessary.







