By the time the PS4 is released, the PS3 will be extremely profitable at a smaller price point (ala PS2 during PS3 launch). There is no reason for them to stop producing PS3s when people will buy them as a Blueray player that does a bit more (Ive purchased 3 PS2s since I got my 60g Ps3, all for DVD players)
Sony is a large enough company that they are willing to take lumps in one part of their company (gaming) if it helps out another portion of the company (their movie studios, blueray division, tvs, etc) and I do not see the PS3 in any way shape or form a flop. It has done what it needed to do (beat HDDVD) and now that it is profitable, lets see just how much Sony can make off it.









