Most logically, the next Xbox would be the Xbox 1080 ("ten-eighty").
(1) Makes more logical sense than 720 because it's essentially three dimensions of 360s, as if it's the "next evolution" of the Xbox's brand, taking it to "a new dimension".
(2) Flows off the tongue much more easily than 720 (since it's one less syllable, and the same number as 360).
(3) Continues the current theme, allowing them to pull all sorts of fun marketing tricks.
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