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They're doing it. They're actually doing it.


Sony is playing a trick here: their original analysis had 11 million total sold this fiscal year. Now they're wording it like 11 million sold total by March 2008. There's a big difference -- Sony sold about 1.5 million last fiscal year, so they'd actually have to hit 12.5ish million total to sell through 11 million this fiscal year. Which is virtually impossible: they'll hit 8-8.5 million by Christmas, and then need to sell 4 million in the slowest three months of the year where they sold something like .75 million total in 2007.

 So rather than recalculate their estimate, Sony is just sweeping the wording under the rug and hoping that people don't notice that suddenly the total estimateby March 2008 is 11 million and not 12.5 million. 



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